It’s typically hard for Marketing departments to match sales with the specific campaigns that generated them. However, Sales and Marketing teams can identify exactly where to spend their DR budgets, without the requirement for expensive additional telephony solutions.
Rapport gives Marketing teams what they need most: accurate, up-to-date response reporting at their fingertips, with overall campaign performance for each test cell updated automatically each day.
Key Rapport highlights for optimising campaign performance include:
- Proven algorithms that generate Cost per Call, Cost per Unique Caller and Cost per Sale
- Measuring individual callers (rather than calls) leads to significantly improved ROI
- Range of specialist DR marketing packages – DRTV, Press, Inserts, Door Drops, Directories and Direct Mail
- Rapport’ forecasting tool features built-in response curves and algorithms to improve Marketing forecasts and save time
- Auto-generated Call forecasts tracked against actual calls on a daily basis
Brochure: Rapport – Improving the Customer Experience
Whether it's out of hours calls, unanswered or engaged contact, a worrying 20% of total calls never make it through to an agent.
Brochure: Rapport – Helping Reduce the Cost to Serve
Repeat calls represent the single biggest preventable overhead for operational call centres, but these can be difficult to identify and measure accurately.
Brochure: Capture 100% of your caller journeys with Rapport
Rapport is a powerful data-driven insights service and SaaS dashboard solution that captures 100% of all customer attempts to engage with your brand.
Brochure: Why Choose MaaS for your Contact Centre?
Sabio MaaS is combined with our own support expertise and knowledge to actively pinpoint the common failure scenarios and raise the alarm before a service outage is experienced.
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Video: Highlights – Sabio’s Disrupt CX 2019
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Video: Hello, we’re Sabio
At Sabio we make sure your customer experience is brilliant, then stays brilliant.