Amazon Connect Community Day | Manchester
- 4th November 2026
- 09:30 - 16:00
MORE CAPABILITY. MORE AI.
MORE VALUE FROM AMAZON CONNECT.
Every contact centre leader has heard what’s possible with AI. The harder question is what to do next. Which capabilities should you prioritise? What’s ready for production? How do you innovate without disrupting today’s customer experience?
Join Sabio’s Amazon Connect specialists and a community of peers for a practical, full-day event focused on helping you unlock more value from Amazon Connect.
Amazon Connect has evolved rapidly in 2026, with new AI capabilities, richer analytics and deeper automation arriving at pace. Yet many organisations are still only scratching the surface of what’s available.
No sales pitches. No product theatre. Just honest conversations. This is an opportunity to hear real-world experiences, explore what’s working, and learn from the people building, running and optimising Amazon Connect every day.
Discover:
- What’s genuinely new in Amazon Connect in 2026 – and what’s actually worth your attention?
- What is your interaction data already telling you that you’re not acting on?
- How can you adopt AI in the contact centre with confidence, not risk?
- Where can you simplify your technology landscape, reduce costs, and improve outcomes?
Whether you’re already live on Amazon Connect, midway through a migration, or evaluating your future platform strategy, you’ll leave with ideas, insights and actions you can take back to your organisation immediately.
Register now to join us in Manchester on Wednesday 4th November 2026.
10:00
Welcome and Introductions
10:15
Amazon Connect: what’s new in 2026
Amazon Connect has shipped more this year than most teams can keep track of – and the new AI capabilities are the headline. Ross gives you a fast, practical tour of what’s actually changed across the platform, cutting through the release notes to the updates that matter. You’ll leave knowing what’s worth a closer look, and what’s safe to skip.
11:00
Interaction Insights: the value you’re already sitting on
Most teams are sitting on interaction data they never fully use – and paying for features they’ve never switched on. Don explores what conversation data can tell you about where your opportunities are to reduce effort, improve sentiment, streamline performance management and reduce costs. Expect practical walkthroughs of Conversation Analytics and how you can sweat the technology.
11:30
Customer story
Real-world proof from an organisation already delivering with Amazon Connect at scale. Hear the honest version – what they set out to change, what actually moved the needle, and what they’d do differently a second time. The most useful lessons are usually the ones that never make the case-study slide.
12:00
AI: best practice & readiness
Most AI initiatives don’t fail because of the technology. They stall because the foundations aren’t in place: messy data, unclear ownership, weak governance, and no clear path from pilot to production. Rather than focusing on specific tools or platforms, Claire will explore what successful AI adoption has in common. Learn how to identify trusted use cases, establish the right guardrails, and put the building blocks in place to scale AI successfully. Leave with a clear understanding of where you stand and what to do next.
12:30
Lunch and Networking
13:30
Amazon Connect FCS: consolidate tooling, cut cost
Sprawling tooling quietly drains budget and slows your team down. Jim and Scott share Sabio’s take on Amazon Connect FCS: how to bring fragmented tools together, simplify your estate, and take real cost out – without losing the capability your operation depends on. A clear-eyed look at where the savings actually are.
14:30
Interactive roundtable: what’s holding your AI adoption back?
The most valuable hour is often the one where you stop listening to us and start comparing notes with the room. This facilitated roundtable turns the question back on you – trust, ownership, people, focus: what’s really holding your adoption back? Bring it along, hear what’s worked for others at a similar stage, and leave with practical ideas you can act on.
15:30
Wrap Up and Close