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Sabio Insight

Sabio Insight provides smart data that helps you see ahead and stay ahead.

From ‘what happened?’ to ‘what’s next?’

Many of today’s brands collect upwards of 30-50 CX datasets across multiple customer touch point. But it’s rare for reports to extend beyond what happened. And rarer still for data to be aggregated across customer journeys.

At Sabio we believe there’s a growing gap between those organisations that simply report on what’s happened and those busy leveraging this important data to predict and anticipate evolving customer demands.

Sabio Insight empowers you to get more from your data by breaking down your customer engagement reporting silos. We enable cross-platform and cross-channel analytics. Then map performance across end-to-end customer journeys. After all, we think customer experience should be brilliant.

end to end customer journey CX infographic

Contact centre performance

One of our key goals is to help you improve productivity and deliver better outcomes within your contact centre through effective contact routing.

We empower your customer service teams with a portfolio of contact-centre and digital-engagement reporting tools. These help you measure, analyse, understand and optimise the productivity and effectiveness of your contact centre operations.

Customer analytics

Our customer analytics service provides you with an insight into your full customer journeys. We identify and combine your multiple data sources, establish those most relevant to different parts of your organisation and make them available as part of an easily-accessible SaaS analytics service.

Having a full data-driven picture of the customer journey enables you to identify improvements previously invisible. This in turn reduces bad demand, improves self-service and prevents calls.

Customer analytics also give you the insight you need to focus contact centre staff on value creation, and track the business impact of demand management & CSAT improvements.

Workforce optimisation

One of the biggest CX challenges is ensuring the right people are in the right seats at the right time – and they’re used to the best of their ability.

Even with the best processes and technology in place, you will not have satisfied customers if you have disengaged staff. Understanding just how engaged your staff are is key to driving change so that your people really are your greatest asset.

Sabio Insight delivers data to help you drive your real-time decisioning. Enabling proactive communications, targeting, routing and coaching to improve sales and customer experience outcomes.


There are a number of ways you can benchmark your performance; from assessing yourself against industry reports to using management consultants to conduct expensive evaluation based on limited facts.

Sabio Index takes the guesswork out of your operations giving you robust, relevant, comparable and actionable data.

Contact Centre Performance

Deliver productivity improvements and better CX outcomes through more effective contact routing.

Customer Analytics

Reduce bad demand by identifying process and experience improvements that prevent calls or improve self-service, focusing contact centre staff on value creation and good demand. Accurate customer analytics means visibility of demand management & CSAT improvements.

Workforce Optimisation

Using data to drive real-time decisioning to improve sales and CX outcomes – proactive communications, targeting, routing and coaching.


Understanding how your customer service operation is performing against your competitors means you can focus your budget and resources where they will have the greatest impact. The way to gain this insight is through external global benchmarking.


Start your journey with Sabio

Start your journey with Sabio

If you’re interested in developing more efficient and effective customer experience for your business, our team of experts is always on hand to help.

Call us: +44(0)344 412 3000 Email: [email protected]

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What our clients say

Addison Lee

“Sabio helped implement our Voice of the Customer solution quickly, and the team has always been there to help us analyse our feedback data and recommend ways to put our results into action across the wider Addison Lee business.”

Dan Beeby, Customer Experience Operation Manager


“With Sabio we know we can go beyond the confines of the WFM tool. They understand what we’re trying to do, and they’ve got the skills and experience to make it happen.”

Phil Coole, Senior Operational Planning Manager


“Having first worked with Sabio to launch Speech Analytics at our Walsall contact centre, we’ve now extended the deployment to our claims operations in Preston and Nottingham. For the last three years we have been targeted with a goal of using Speech Analytics to unlock efficiency savings worth over £1 million a year, and we have always achieved that goal, so there’s no doubt that our investment in the technology has been a success.”

Alison Hanson - Director of Contact Centre Strategy


“Sabio has delivered a fantastic roadmap for the evolution and proactive monitoring (MaaS) of our Avaya Contact Centre infrastructure. Sabio’s active engagement model has enabled LV= to drive it’s contact centre transformation plan and unlock significant savings.”

Adam Kinghorn - GI Customer Interaction Controller

Office Depot

“Working with Sabio has given us access to a real depth of understanding in both workforce optimisation processes and technology, and that has been a key factor in ensuring the success of a major technology refresh project at Office Depot.”

Dave Corless - Head of Resource Planning


“Sabio’s proven experience in deploying speech analytics solutions and tuning them for improved performance has helped us accelerate our time to value and we look forward to making customer analytics an integral part of our broader engagement strategy.”

Alison Hanson - Director of Contact Centre Strategy

Speak to an expert

If you have any questions about what Sabio can do for your business, just leave us a quick message. One of our experts will get right back to you.

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