Transitioning to AI-enabled customer journeys
Every decade it seems that a new computing interaction paradigm emerges. In the 1990s it was the Web, Mobiles set the agenda in the 2000s, and Touch dominated throughout the 2010s along with the introduction of first-generation Assistants such as Alexa and Siri. However, with 2020 looming, we’re now experiencing a race to create a single interface for the user – and the Virtual Assistant era is upon us.
While AI continues to sit at the peak of the hype cycle, there’s no doubt that its broader influence is starting to have a significant impact on how organisations develop their CX strategies and deliver service to their customers. How Big Data, Machine Learning and AI are combining to create the smart CX data platforms essential for customer journey success.
Highlights of the White Paper include:
- Smart Analytics is the key to frictionless CX
- Breaking down your customer engagement reporting silos
- Enabling a joined-up approach to CX datasets
- Adopting a phased approach to CX data insight & analytics
- Getting more from your CX data with Sabio Insight
