Speech Analytics goes Mainstream
How speech analytics has evolved to become an essential component of today’s best practice customer engagement strategies
1. Renewed focus on Speech Analytics as organisations refocus on the Customer Experience
With research firm Gartner estimating that 87% of businesses will compete primarily on the customer experience they offer by 2017, it’s clear that gathering, analysing and then acting on what your customers actually say has a critical role to play – particularly in terms of improving loyalty and reducing overall customer effort.